Marketing audit · B2B · Bengaluru & global

Find what is holding your marketing back.

A focused review of your marketing strategy, channels and measurement—so you can see what is working, what needs attention and what to do next.

When it helps

When activity is high but clarity is low.

Three common situations where an outside view is useful.

SIGNAL 01

Lead quality is uneven

Trace how audience, offer, campaign and handoff affect the leads you receive.

SIGNAL 02

Spend is hard to evaluate

Review objectives and tracking to understand what the available data can—and cannot—tell you.

SIGNAL 03

Your plan needs a reset

Get an outside view before a new quarter, launch, budget or agency decision.

What the audit covers

A practical review with clear next steps.

Every audit looks at these three areas.

01 / FIT

Business and customer fit

Check that marketing is speaking to the right buyers and supporting the commercial goal.

02 / CHANNELS

Channels and campaigns

Review current activity, targeting, messaging and the role of each channel.

03 / MEASURE

Measurement and priorities

Assess conversion tracking and reporting, then rank the actions by impact and effort.

What you receive

Know what to keep, change and test.

A clear summary you can act on.

You receive a clear summary of observations, priority recommendations and suggested next steps. The audit is advice, not a promise of a particular business outcome. I personally lead the work; your team can carry out the recommendations or discuss follow-on advisory support. My perspective draws on 12 years of experience—8 years in India and 4 in Dubai, including co-founding TagMaxx, an exercise-book manufacturing and EdTech marketing agency, and managing more than ₹50 crore in advertising budgets over the past 10 years.

Real work

What an audit looks at.

Competitor auction insights, part of how I review paid search. From my current role as Performance Marketing Manager at Spacez.

Google Ads auction insights, Spacez competitor campaign, 30 days to 13 Jan 2026: 82% impression share against OTA and villa competitors.
Straight answers

About a marketing audit

Short answers before you book.

We agree the scope and the information needed first. In many cases, reports, campaign details and a discussion provide a useful starting point.

Yes. The work is designed primarily for B2B businesses, including SaaS and EdTech, and can be relevant to finance, hospitality and manufacturing.

The audit gives your team a decision-ready plan. Implementation is scoped separately if needed.

Bengaluru based · Working globally

Get a clearer view of your marketing.

Tell me what you want to understand. I’ll confirm whether an audit is the right fit.

Speak directly with Imran

No sales handoff. Just a conversation about your business.

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We discuss fit and scope before any work begins.
Before you go

You already know something is not working.
Let us find out what.

Most marketing problems are not a budget problem. They are a clarity problem. If your leads have gone quiet, or your cost per lead keeps climbing, one honest conversation can save you months of guessing.

Tell me what is going on ↗

No pitch. No obligation. I read every message and reply personally.