Growth & scaling advisory · B2B · Bengaluru & global

Scale marketing with a plan your business can support.

Growth creates new pressure on budgets, teams and channels. I help B2B leaders decide what to scale, what to fix first and how to measure the next stage.

When growth gets hard

More activity does not always mean better growth.

Three pressures that often appear as marketing scales.

PRESSURE 01

Spend is rising

Understand what is driving qualified demand before increasing budgets.

PRESSURE 02

Channels feel disconnected

Connect campaigns, sales follow-up and customer experience around one growth plan.

PRESSURE 03

The team is stretched

Prioritize work your team can deliver well, before adding complexity.

What we review

A focused review of your next growth decisions.

Three areas that shape the next stage.

01 / PRIORITIES

Growth priorities

Choose the customer segments, offers and channels that deserve attention now.

02 / BUDGET

Budget and testing

Set a measured approach to investment, experiments and decision thresholds.

03 / PLAN

Operating plan

Align owners, reporting and milestones so the strategy can move into action.

How I decide

Decisions grounded in business context.

I bring 12 years of experience—8 years in India and 4 in Dubai—including co-founding TagMaxx, an exercise-book manufacturing and EdTech marketing agency. More than ₹50 crore in advertising budgets managed over the last 10 years gives me practical context for evaluating trade-offs; past spend does not guarantee future results.

I personally lead each engagement and take on a limited number of projects. Your team retains execution ownership unless we agree otherwise.

Real work

Reporting that guides scaling decisions.

A Looker Studio dashboard I built for Google Ads in my role as Digital Marketing Manager at Express Trade Finance, Dubai.

Looker Studio Google Ads overview, Express Trade Finance, 1 Jan – 31 Dec 2024: 14.2K clicks, 3.3% CTR, 116 conversions.
Straight answers

Scaling marketing, clearly

Short answers before you book.

No. Outcomes depend on your offer, market, sales process, budget and execution. I provide an experienced assessment, clear priorities and a way to evaluate progress.

Yes. I can advise the people already delivering the work and help align the plan with business goals.

Founder-led B2B and SaaS businesses, including EdTech teams in Bengaluru and companies serving wider markets.

Bengaluru based · Working globally

Planning your next stage of growth?

Share the business goal and where marketing feels stuck. We can decide what kind of support fits.

Speak directly with Imran

No sales handoff. Just a conversation about your business.

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We discuss fit and scope before any work begins.
Before you go

You already know something is not working.
Let us find out what.

Most marketing problems are not a budget problem. They are a clarity problem. If your leads have gone quiet, or your cost per lead keeps climbing, one honest conversation can save you months of guessing.

Tell me what is going on ↗

No pitch. No obligation. I read every message and reply personally.